Keynote: Digitalization in healthcare - quo vadis? - Bernd Grabner (Jacoby GM Pharma, Ausztria), powered by Hungaropharma.
In my keynote, I would like to shortly draw the bow from digitalization in the various parts of the pharmaceutical supply chain to using new technologies when treating patients and strengthening prevention. I will try to weigh out potential threats caused by data protection issues and potential misuse of sensitive data against the benefits of big data analysis and higher efficency. In general, my keynote will be a plea for progress and for using digitalization in the view of limited resources in healthcare.